ACTION ALERT: Tell Whole Foods: Don’t Sell HMA-Fed Meat

The following action alert is from American Wild Horse Preservation. 

Ranchers who sell beef to Whole Foods Market are behind the largest mustang roundup of 2015-2016 is now underway in southern Oregon. Whole Foods Market is striving toward ethical food sourcing, but there is nothing ethical about the way wild horses and burros are wiped out to make room for more private livestock grazing on our public lands.

The massive roundup under way in Oregon is being conducted specifically due to pressure from the Beatys Butte Grazing Association, so its members can run more cattle on the public lands in the Beatys Butte Herd Management Area, which is a federally designated wild horse habitat. Several members of the Beatys Butte Grazing Association — including its president — market their beef through a cooperative called Country Natural Beef, which is a major provider of beef to Whole Foods Market.

This means that right now, wild horses are being brutally rounded up, removed from their families and their homes on the range, all so that ranchers can profit by selling beef to Whole Foods, which then sells the meat as “grass-fed” to its customers at a premium.

We can stop this by exercising our consumer muscle! Please take a moment to tell Whole Foods that it should not provide a market for meat supplied by ranchers who graze sheep and cattle in wild horse and burro Herd Management Areas (HMAs).  Whole Foods must adopt policies that promote protection — not decimation — of America’s iconic wild horse and burro herds.